The Streamlined Studio Growth Method: Free Workshop
The Streamlined Studio
The Streamlined Studio
THE STREAMLINED STUDIO GROWTH METHOD

Stop guessing at growth.

Turn your studio's enrollment and revenue goals into an intentional marketing plan.

Free live workshop for dance studio owners September 18, 10:00–11:30 AM ET Live on Zoom
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You don't need another list of marketing ideas.

You need to know what your studio actually needs to grow, where that growth can come from, and whether the marketing you already have planned can get you there.

That's exactly what we're going to figure out together.

Does your marketing plan look a little like this?

SAME CYCLE, EVERY SEASON Enrollment slows down. Run an ad. Summer needs registrations. Start posting. A class is empty. Send an email. January is coming. Crap. What should we promote?

You're marketing. You're probably marketing a lot.

But can you answer this?

What exactly does my studio need to accomplish this season, and is our marketing actually designed to make that happen?

That's the question we're starting with.

Because your studio doesn't need more random marketing.

It needs a growth plan.

In 90 minutes, we're going to figure out three things.

01

Know exactly where your studio needs to grow.

Not "set some goals." We'll use your actual numbers, current state, where you want to go, and figure out the real gap between them.

Maybe you need 50 more students. Maybe enrollment is fine, but one specific program needs attention. Maybe the bigger opportunity isn't enrollment at all.

Before we decide what to market, we need to know what the business needs.

02

Figure out where that growth can realistically come from.

Growth doesn't automatically mean "get more leads." That's the differentiator.

We'll look at the opportunities already inside your studio, including enrollment, conversion, retention, referrals, reactivation, existing families, program growth and capacity. Then we'll identify which ones actually make sense for your goals.

03

See whether your current marketing plan can actually get you there.

Now we'll look at what you already have planned for the rest of the season, and physically map it using the Marketing Planning Tool.

  • Enrollment pushes
  • Mini programs
  • Events
  • Performances
  • Referral campaigns
  • Re-enrollment
  • Summer

We'll map it out, spot the gaps, and figure out what actually deserves your attention.

So instead of leaving your next marketing meeting asking...
"What should we promote?"
...you can start asking:
"What does the business need?"
Yes. I Need This.

And you're not leaving with a notebook full of ideas.

You're leaving with a plan you can actually use.
THE STREAMLINED STUDIO MARKETING PLANNING TOOL
INITIATIVESEPOCTNOVDECFEBMAR
Ongoing Enrollment
Mini Programs
Referral Campaign
Re-Enrollment

We fill this out together, live, using your studio's real numbers, not a hypothetical example.

"A plan on purpose beats activity on a whim."

And yes, we're actually going to do the work.

This is not 90 minutes of me talking while you take notes you never look at again.

Bring:

  • Your current enrollment
  • Your enrollment goal
  • Any revenue goals you're working toward
  • The major programs, events and enrollment pushes you already know are coming
Don't have every number perfectly figured out? Come anyway.
We're not building a 47-tab spreadsheet. We're getting enough clarity to make better decisions.
Studio owner working while holding her daughter
Building a studio that doesn't require you to personally hold every piece together.

By the end of the workshop, you'll know:

  • Where your studio actually needs to grow.
  • Where that growth could realistically come from.
  • Whether your current marketing plan supports it.
  • And the 2–3 places that deserve your attention next.
MEET YOUR HOSTS
Micaela Royer and Courtney DaValle

I'm Micaela, founder of The Streamlined Studio and StudioHQ, and I've spent years helping dance studio owners build businesses that don't require them to personally hold every piece together.

This one, I'm co-leading with Courtney DaValle, founder and owner of Alta Loma Dance Academy. Courtney has owned her studio for 12 years, grown her student base across multiple locations, and even runs part of her business remotely. She uses The Streamlined Studio Growth Method herself, and during the workshop she'll show you how she puts her own spin on it.

And one thing we see over and over? When enrollment isn't where you want it, the instinct is to reach for more marketing.

More posts.

More emails.

More ads.

Another promotion.

But before you decide what to post, email, advertise or promote, we need to answer a much more important question.

What does the business actually need?

That's the work we're doing together on September 18.

Not another list of marketing ideas. Not another content calendar.

A real look at your studio, your goals, your opportunities and the plan that connects them.

You don't need to do more marketing.
You need to make better growth decisions.

Ready to stop guessing at growth?

Join me live and build your studio's growth plan with me.

THE STREAMLINED STUDIO GROWTH METHOD
September 18
10:00–11:30 AM ET
Live on Zoom
FREE

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LIMITED TIME OFFER!

Lifetime Access to Replays from the VIP Experience

✔️ All 15 General Admission Session Replays


✔️ 3 Bonus VIP Sessions Replays


✔️ Full Printable Workbook

$147 $97

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